YUBE studio was founded in 2025 by
Eugenia Yu and John Belliveau-Flores
creative director
Eugenia Yu has worked in Architecture, Art and Design offices in New York and Japan before establishing her practice in California. She received a Masters at the Rhode Island School of Design, entering as Presidential Fellow in Architecture and graduating as the recipient of the AIA Henry Adams Gold Medal. Eugenia is a 2014 NYFA Fellow in Printmaking and Book Arts, an alumni artist resident at Mass MoCA, and has been published in ID Magazine and Fashion Projects for her work in apparel design. With a multidisciplinary background, each project is an opportunity to look through many lenses —to approach a design brief with openness and agility. She is a mother of four and a licensed Architect in New York and California.
managing director
John Belliveau-Flores has led several offices on both coasts as Construction Project Manager, CFO and Sales Director. He is adept at bringing people together and moving projects to their finish line. With roots in upstate New York, he has never passed a fruit tree without sampling its bounty, or resisted a challenge, whether a game of Risk or a historical renovation. John is a graduate of New York University with majors in political science and math. Prior to establishing YUBE studio, raising children, chickens and making wine, he was published on the cover of Wine Enthusiast as a leader in the Cider industry.
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